20 years of Securing eCommerce shopping against Fraud and still Innovating

Do you remember what you were doing 20 years ago? Were you selling merchandise or even shopping online yet? Most people were focused on whether the world was going to end with a Y2K technology meltdown.

What many of us overlooked in 2000 was that the ways in which we engaged with businesses changed dramatically. Alibaba.com had just been founded in April of 1999, Amazon was starting to explore selling more toys and merchandise online and had introduced one-click shopping, and Walmart set up their very first website. Mobile phones, which had been looked at as unnecessary jewelry meant for showing off, started to take off and emerge as an everyday life shopping necessity. The gaming world started to be revolutionized with Sony’s release of the PlayStation 2 gaming console and Nintendo’s Game Boy, with both becoming the rage and planting the seed for microtransactions and in-game purchasing. Also, although U.S. eCommerce sales started to grow to over $27 Billion, the EU led the way in seeing this transformation and initiated and adopted the e-Commerce Directive.

eCommerce has been on a 20-year journey. It’s dramatically changed the ways we engage online, and every step of the way, Outseer has been innovating new ways to secure and drive industry standards.

Yael Gour

Director, Product Marketing